Tips For Better Product Descriptions

In this guide, you'll find tips to help you create more effective product descriptions for your brand. If you are new to product descriptions, read our introductory guide first by clicking here.

1. Regenerate Your Description

You can always regenerate your descriptions if you’re not satisfied with the first set of output.

• Add more “Product details”. The more details you provide, the better the AI will understand your product. Try giving at least 4 features. Some examples are
  • Product specifications (e.g. “blue floral print”, “asymmetrical”)
  • Use cases (e.g. “party”, “good for summer”)
  • Writing styles and tones (e.g. “playful”, “formal”)
• Then, simply click “Generate” again to get a fresh set of descriptions.

This ensures your descriptions stay aligned with your brand’s tone of voice and the unique aspects of each product.

2. Provide feedback to the AI

The AI learns from your feedback over time and improves its output to better suit your preferences.

• Mark as Done: If you generate a description you like, click “Select” and then “Mark as Done”. This lets our AI know that you prefer this style of writing, which helps to guide its future outputs.
• Downvote: If a description isn’t quite right, click “Downvote”. You’ll also have the option to provide specific feedback on what didn’t work, helping the AI to improve.

3. Select Writer Styles

Above each generated description, you’ll see Writer Styles like “Fresh” or “Creative”. These writer styles determine the tone and voice used in your descriptions, helping to maintain consistency across your product catalog.

Tip: Sticking to one writer style throughout your catalog ensures a unified brand voice.

If you need a custom writer style that perfectly matches your brand’s tone of voice, we offer advanced customization options. Reach out to us at support@hypotenuse.ai to learn more about our bespoke brand voice.

4. Product Data Enrichment

If you’re working with incomplete or sparse product data, our AI can automatically fill in the missing information. This helps it craft more unique and informative product descriptions.

With our Product Data Enrichment features, you can:

• Fill in missing product attributes by “reading” uploaded product images.
• Automatically source product data from the web or vendor’s PDP.
• Read a webpage of a specific URL you uploaded.
• Scrape data from your product UPCs.

Check out our full guide on enriching product data for more information on how this feature can save you time and resources.

If you need further support, feel free to reach out to support@hypotenuse.ai!