How Hypotenuse AI can help you create five-star product content

We help ecommerce brands bring products to market faster by turning raw product details into enriched, ready-to-publish content.

What is Hypotenuse AI? 

Hypotenuse AI is an AI platform built for ecommerce. You can use it to enrich product data, create product descriptions and bullet points, and edit product images at scale. Beyond product pages, you can also generate marketing content tied to your catalog—SEO blog articles, Instagram captions, email copy, and more.

How does the AI work?

Under the hood, our platform is powered by AI models which have been trained on millions of data points, so it knows a lot about the world around us—almost as much as human experts do.

These models act like pattern-matching machines. They recognize relationships between product details, categories, and language, and can reason much like humans do. All you need to provide are product details, and the AI will generate enriched attributes, accurate descriptions, and optimized content for your catalog in just seconds.

What can you do with Hypotenuse AI?

Bulk generate product descriptions, meta titles and more

Want to generate high-converting descriptions for your products? All we need is the product title and some product details to create one-of-a-kind content, which you can manage, edit, and track in our Hypotenuse AI platform for a smooth and straightforward workflow.

We work with brands from all across the retail industry, writing content for products across fashion, furniture, tools, toys, and many more.

Start generating product descriptions here.

Already generating descriptions? Learn how to generate better descriptions here.

Enrich, clean, and standardize product data

Our AI can generate high-quality descriptions from just a product title, brand name, and a few key details. The more product information you provide, the more tailored and effective the descriptions become.

But what if your product data isn’t complete or consistent? Hypotenuse AI also enriches, cleans, and standardizes your data — filling in missing attributes, correcting mistakes or inconsistencies, and structuring information so it’s ready for use across all your ecommerce channels.

Learn ways in which you can enrich your product data here.

Research SEO keywords for your products with AI

Keyword research for ecommerce products can be painfully time-consuming. With thousands—or even millions—of SKUs, doing it manually for each product isn’t realistic.

With Hypotenuse AI, you can automate this process using SEO Keyword Suggest. Our AI analyzes your product details and generates the most relevant, high-impact keywords at the product level, so every item in your catalog is optimized for search.

Learn how to use our SEO Smart Suggest here.

Tag and categorize products

High-quality, SEO-optimized content is only part of the equation. Every ecommerce brand needs products categorized accurately and catalogs structured in a way that’s consistent and easy to navigate.

Hypotenuse AI automatically labels products with relevant tags to improve site search and filtering. It also categorizes each SKU against your taxonomy, whether you’re managing hundreds or millions of products. This ensures consistency across your catalog, reduces manual work, and makes it easier for shoppers to discover and buy the right products.

Discover our AI product tagging and AI product categorization.

Batch generate and enhance product images

Visuals are just as important as product descriptions when it comes to driving sales. But editing or creating images one by one can take hours, especially for large catalogs.

With Hypotenuse AI, you can generate and edit product images in bulk. Remove or replace backgrounds, create lifestyle scenes, and enhance product visuals to match your brand’s style—all in a fraction of the time. This helps you keep catalogs fresh, speed up product launches, and give shoppers the engaging visuals they expect.

Find out more about our batch image editor here.

Generate SEO-optimized blog articles

From your brand values to product features, blog posts are a great opportunity for you to share more about your brand and products with your readers. They're also a great way to boost SEO and increase conversion.

It's alright if you don't have a blog idea in mind, Hypotenuse will take you through an easy-to-follow workflow that'll see you go from creative blog title to compelling blog post in no time.

Write your first blog post.

If you’re looking for a more advanced option with SERP research, content gap analysis, and automatic hyperlinking, explore our SEO blog writer.

Craft marketing copy

To supercharge your ecommerce experience, you will need content beyond what exists in your store. Online marketing on Instagram, Facebook, and Google are important ways to connect with your target audience and increase conversions.

With Hypotenuse, you can automatically generate marketing copy for product catalogs, tailored specifically to your target audience.

Click here to get started on advertising copy.

Looking for integrations?

We offer direct integrations with your existing PIM and ecommerce systems like Shopify, Salsify, SFCC, and more. Reach out to us to find out more.

Need an API?

Hypotenuse API allows for faster and easier data migration to retrieve and manage your generated copy in the fastest way possible. The power of our computer vision and Natural Language Processing (NLP) is at your fingertips.

Our API is built for developers. With a simple REST API that is quick and easy to integrate, you can import and export products and manage data reliably and quickly. 

If you are interested in our API, let us know here

Find more information about our API on our website.


If you need further support, please reach out to hello@hypotenuse.ai and a member of our team would be more than happy to assist you.

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