What is the word-based subscription model?

As of July 21, 2023, we’ve retired our credit-based subscriptions and switched to a word-based subscription pricing model. This means that instead of receiving credits, you will receive a number of words each month which you can use for your generations.

The TL;DR:

We’re moving from the existing credit system to a word count usage model.
We’re retiring the Starter and Growth plans, and introducing a brand new set of plans.
Our “Compose” feature in blogs is moving out of beta and will now be counted towards your monthly word usage.

What are the new plans?

We’re retiring the Starter and Growth plans, and introducing a brand new set of plans.

Individual plans: 1 user seat; best suited for freelancers, personal bloggers, or solo entrepreneurs
Teams plans: up to 5 user seats; best suited for companies with developed marketing channels, freelancers with a large SEO portfolio, in-house copywriters, and agencies
Enterprise plan: >5 user seats; best suited for larger brands looking for bespoke AI models and high-quality templates tailored to their brand voice

Detailed pricing page can be found here.

What is the word-based subscription model?

The word-based subscription model is a new approach to pricing that we are implementing, which replaces the previous credit system. Under this model, instead of receiving credits, you will receive a specific number of words each month that you can use for your content generation.

For example, if you have a monthly subscription that provides you with 12,000 words, you can generate content up to a total of 12,000 words within that month. Whether you use those words for short product descriptions, social media captions, or longer articles is up to you.

Why the switch to a new subscription model?

By moving to a word-based subscription model, we hope to simplify our pricing structure and offer a more transparent and intuitive subscription model for our users. This is similar to how human copywriters charge based on word count, ensuring that you only pay for the actual words used instead of an abstract credit system.

Our new subscription model also offers greater flexibility in choosing the length of your generated content and the freedom to use allocated words in a way that best suits your content generation needs. Whether you prefer to generate lengthy blog posts or snappy social media captions, our word count system gives you the flexibility to use your allocated words as you see fit.

What are the changes?

This pricing update supports our move from the existing credit system to a word count usage model.

Here’s what you need to know:

We’re introducing a brand new set of plans to replace the old ones on July 21, 2023.
“Compose” feature will be brought out of beta mode, and usage of the tool will now be counted towards your monthly word usage. This means that whenever you use “Compose”, the number of words in the generated output will count towards your word usage. Read more about how “Compose” works here.

There will be no change to the usage of Hypo Chat and “Content Detective”, which will continue to follow our Fair Use Policy.

What will happen to current subscribers?

Existing subscribers will be automatically kept on the same plan, now called Legacy plans, at the same price they are currently paying.

Starter and Growth plans will be retired after July 21, 2023. Current subscribers will stay on Legacy plans.
Subscriptions to Legacy plans will no longer be available after July 21, 2023.
If you unsubscribe from a Legacy plan, you will no longer be able to subscribe back to it.

If you are an existing subscriber, no action is needed unless you wish to change your current plan. To switch plans, log onto your Hypotenuse account and select a plan on the Pricing page.

Q&As

Q: What happens if I cancel my Legacy plan subscription after July 21, 2023 but wish to resubscribe?

Legacy plans will be retired by July 21, 2023. If you wish to resubscribe, you can choose from our Individual or Teams plans.

Q: I have more questions about the pricing update that weren’t answered here. Where should I go?

Please send your questions to support@hypotenuse.ai, or reach out to us via the in-app chat—our customer support team will be happy to clarify your doubts.